Ever since H&M opened its fashion doors in India, our resident fashion expert, the GuyStyler (who also runs his own exclusive fashion blog here.) has made at least 10 visits to their super cool store which sells cooler clothes at an even cooler price (side note: He now needs to look for a larger wardrobe). But what everyone had been waiting for was one of the biggest fashion collaborations of recent times – Balmain X H&M.
Known for their sharp-shouldered jackets and military detailing, collaborating with a mass brand like H&M was a challenge for 29-year-old creative director Olivier Rousteing. Despite his love for H&M, Rousteing said that this collaboration was a huge task given the fact that Balmain is super-expensive (goodbye, credit cards!). Changing of fabric and using less embroidery helped them achieve the unachievable – creating fashion for everyone. And the spectacular result is in front of us!
The very affordable collection is full of military-inspired pieces – from military green overcoats and black jackets to coats with gold detailing and chunky gold buttons. A majority of the collection features edgy monochrome looks with lots of zipper detailing – as seen here in the black statement jumpsuit, which has a dazzling zipper in the front. This is all really fancy but how does this help you, you ask?
We saw that coming. Take cues from this beautifully shot lookbook and shop for your favorite look with us right here. One of the must-have pieces (and our expert’s personal favourite) would be the gorgeous red and black biker jacket featured below – it’s wicked and it’s funky as hell! What’s more?
Amazingly well tailored coats and edgy leather jackets are guaranteed to make you all want to get a piece of this masterpiece – bring out the drinks, because we are having a Rocky Horror Show Theme Party! (Not really.)
Hold on. We aren’t done yet. Here’s more good news! There’s a second H&M store that just opened in Delhi (that might add some relief to those who’ve had to wait in line for hours to get billed) and we plan to get there faster than we can say ‘I-have-no-new-clothes-to-wear’. Now now, Bombay, are you listening?
So while we celebrate one of our favourite fashion brands launching in India, why don’t you check out the look book here?